# Glossary

An alphabetical list of terms used in ReferOn Interface

# Glossary

<article contenteditable="false" id="bkmrk-this-is-a-auto-gener"><div class="glossary-locked-article"> #### This is a auto-generated Article of all your definitions within the glossary.

 </div><div class="glossary-article"><div class="glossary-article-header">## Glossary

This is a auto-generated Article of all your definitions within the glossary.

<div class="alphabetical-navigation"> </div> </div><div class="glossary-terms">- #### Campaign
    
    The URLs you wish to promote your brand, for example: English Homepage, Finnish Landing Page, Norwegian Casino Page, etc.
- #### Commission Reward
    
    RS+CPA+CPC+SA-Deductions
- #### Company
    
    A collection of affiliate accounts.
- #### CP
    
    Current Period - based on calendar date currently chosen
- #### CPA
    
    Cost Per Action or Cost Per Acquisition. A form of rewarding that pays out on the player when the player hits certain thresholds.
- #### CPC
    
    Cost Per Click. A form of rewarding that pays out based on unique clicks.
- #### Deduction
    
    Negative fixed fees
- #### Deps per Active
    
    Deposits / Active customer count
- #### FTD
    
    First Time Depositors. Regardless of signup date, a player has deposited for the first time.
- #### FTD Deps ratio
    
    FTDs deposits / Sum of CPA rewards for the selected period
- #### FTDs Deposits
    
    Sum of all deposits in the selected period for customers who made FTD in the selected period
- #### FTDs Deps per FTD
    
    FTD Deposits / FTD Count
- #### Marketing Source
    
    An optional label for media items to help with reporting. Common uses are network variables, promotional keywords or seo sites.
- #### Master Affiliate
    
    The main log in user for the company. They can see all accounts when using this username and adjust payment methods accordingly.
- #### Media Item
    
    A link in which an affiliate can use to track their potential players. Also known as a tracking link.
- #### NDC
    
    New Depositing Customers. A player/customer who has signed up and deposited within the same date range.
- #### NDC Deposits
    
    Sum of all deposits in the selected period for customers who registered in the selected period
- #### Net Revenue
    
    GGR - Bonus - Adjustments
- #### PP
    
    Previous Period - by default it is the timeframe immediately before Current Period, however, it can be customised.
- #### RDC
    
    Count of all deposits in the selected period for customers who not registered in the selected period
- #### RDC Deposits
    
    Sum of all deposits in the selected period for customers who not registered in the selected period
- #### Revenue Share
    
    it is a direct connection from NGR based on Rev Share, positive or negative
- #### RS distribution
    
    An additional formulae based on Revenue Share based on affiliate (or IDC) level that removes negative values.
- #### Turnover
    
    Also known as wager - the total bets and wins of the player.

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