Contact Us

If you still have questions or prefer to get help directly from an agent, please submit a request.
We’ll get back to you as soon as possible.

Please fill out the contact form below and we will reply as soon as possible.

  • Contact Us
English (US)
US English (US)
RU Russian
  • Home
  • Glossary

Glossary

Written by Dmytro Nikishyn

Updated at October 18th, 2024

Contact Us

If you still have questions or prefer to get help directly from an agent, please submit a request.
We’ll get back to you as soon as possible.

Please fill out the contact form below and we will reply as soon as possible.

  • Affiliate Interface
    General My Company Media Customers Reports Affiliate Video Library Frequently Asked Questions - Affiliate Affiliate Interface Release Notes Technical Documentation
  • Glossary
  • ReferOn's Toolbox
+ More

This is a auto-generated Article of all your definitions within the glossary.

Glossary

This is a auto-generated Article of all your definitions within the glossary.

  • Campaign

    The URLs you wish to promote your brand, for example: English Homepage, Finnish Landing Page, Norwegian Casino Page, etc.

  • Commission Reward

    RS+CPA+CPC+SA-Deductions

  • Company

    A collection of affiliate accounts.

  • CP

    Current Period - based on calendar date currently chosen

  • CPA

    Cost Per Action or Cost Per Acquisition. A form of rewarding that pays out on the player when the player hits certain thresholds.

  • CPC

    Cost Per Click. A form of rewarding that pays out based on unique clicks.

  • Deduction

    Negative fixed fees

  • Deps per Active

    Deposits / Active customer count

  • FTD

    First Time Depositors. Regardless of signup date, a player has deposited for the first time.

  • FTD Deps ratio

    FTDs deposits / Sum of CPA rewards for the selected period

  • FTDs Deposits

    Sum of all deposits in the selected period for customers who made FTD in the selected period

  • FTDs Deps per FTD

    FTD Deposits / FTD Count

  • Marketing Source

    An optional label for media items to help with reporting. Common uses are network variables, promotional keywords or seo sites.

  • Master Affiliate

    The main log in user for the company. They can see all accounts when using this username and adjust payment methods accordingly.

  • Media Item

    A link in which an affiliate can use to track their potential players. Also known as a tracking link.

  • NDC

    New Depositing Customers. A player/customer who has signed up and deposited within the same date range.

  • NDC Deposits

    Sum of all deposits in the selected period for customers who registered in the selected period

  • Net Revenue

    GGR - Bonus - Adjustments

  • PP

    Previous Period - by default it is the timeframe immediately before Current Period, however, it can be customised.

  • RDC

    Count of all deposits in the selected period for customers who not registered in the selected period

  • RDC Deposits

    Sum of all deposits in the selected period for customers who not registered in the selected period

  • Revenue Share

    it is a direct connection from NGR based on Rev Share, positive or negative

  • RS distribution

    An additional formulae based on Revenue Share based on affiliate (or IDC) level that removes negative values.

  • Turnover

    Also known as wager - the total bets and wins of the player.

Was this article helpful?

Yes
No
Give feedback about this article

Related Articles

  • ReferOn's Toolbox
  • Campaigns
  • Overview
  • Payments Report

Copyright 2025 – ReferOn.

Knowledge Base Software powered by Helpjuice

Expand