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Postbacks (S2S Pixels)

Written by Kate O

Updated at June 2nd, 2025

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Table of Contents

Postbacks Management Logs

Postbacks

If you do not see this feature, please contact your affiliate manager to enable it for you.

There are 2 main tabs:

  1. Management
  2. Logs

Management

Here is where you can add your Postbacks.

To add your postback, follow the below steps:

  • Click Create Postback
  • Add Postback Name
  • Select the type
    • Registration
    • First Deposit
    • Qualified CPA

      Note: Qualified CPA is based on data frequency as it needs to check the reward plan structure and threshold before sending.

  • Select the level
    • Affiliate
    • Brand
    • Media Campaigns
    • Media Items

      This function allows you set different URLs for different levels in your account. Perhaps you have an identifier, such as Event or Campaign ID for a particular tracker.

  • Insert the URL

    When adding in the URL please follow the below:

  • Click Parse
  • Click Save Changes
  • Repeat for each Type you need.
     

Logs

When an event occurs, these will then show in the Logs as they happen.

 

 

clickid click_id postback pixel s2s pubid subid macros

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