Postbacks (S2S Pixels)

Postbacks

If you do not see this feature, please contact your affiliate manager to enable it for you. After you will see the screen as below:

There are 2 main tabs:

1. Management
2. Logs

Management

Here is where you can add your Postbacks.

To add your postback, follow the below steps:

• Click Create Postback
• Add Postback Name
• Select the type
  • Registration
  • First Deposit
  • Qualified CPA
    
    

    Note: Qualified CPA is based on data frequency as it needs to check the reward plan structure and threshold before sending.

• Select the level
  • Affiliate
  • Brand
  • Media Campaigns
  • Media Items
    
    

    This function allows you set different URLs for different levels in your account. Perhaps you have an identifier, such as Event or Campaign ID for a particular tracker.

• Insert the URL
• Click Parse
  
  

  When parsing the URL, you have the option of selecting automatic parameters, such as:

  EventTime

  EventType

  CustomerID

  Affiliate ID

  MID

  BrandGUID

  Fluid

  Currency

  Dynamic Variables

  Note: Deposit amount and CPA amount need to be requested by your affiliate manager as some platforms have not fully integrated postbacks into Referon and need to be asked. 

• Click Save Changes
• Repeat for each Type you need.
   

Logs

When an event occurs, these will then show in the Logs as they happen.

• Event time
• Event type
• customerID
• Affiliate ID
• MID
• brand guid
• fluid 
• currency
• dynamic variables

• Event time
• Event Type
• Customer ID
• Affiliate ID
• MID
• Brand Guid
• Fluid
• Currency
• Dynamic Variable
  
  Note: Deposit amount and CPA amount can be requested by your affiliate manager. Some platforms have not connected postbacks fully, so we do not show it to affiliates at this stage to avoid any issues